“We have been working with Revenue Guru at The Unbound for 2 years now and have enjoyed a great partnership. After our opening, we initially handled revenue management ourselves until Ric and Arthur from RG approached us.
They not only assist us with revenue management but also provide insights into commercial management. This includes balancing ADR and occupancy, pricing and promotion strategies, booking conditions, group requests, rate setup, corporate rates, using the right photos, room structure setup, partnerships, and contracts. With RG, we have found a true partner who helps take our organization to the next level.
Although their main responsibility is room revenue, they also closely analyze other revenue streams with us, such as F&B value from group requests or M&E revenue.We have seen our results grow from 55% occupancy to 74% and then to 80%, with an ADR of 207 euros. Additionally, they have achieved a 13% increase in (lodging) revenue.
In addition to our monthly meetings, we receive a detailed management overview every day, presenting all the KPIs in clear graphs and providing a concise explanation of the results. This way, we are informed of opportunities to divert bookings from OTAs.
Through this collaboration, we have access to multiple professionals who assist us with revenue management, and the costs remain lower than employing someone full-time for this role. Moreover, we no longer need to worry about sick leave, vacation hours, or staff turnover.
Revenue Guru stands out due to their professional approach, commitment, and personal contact. We are extremely pleased with this partnership, which has truly become an integral part of our organization.”
Lisette Landman - General Manager